Jeff Davis
President & CEO

Jeff Davis’ youthful appearance is belied by his global business experience, credibility and network. Orabrush’s newly-minted chief executive brings 23 successful years of experience in sales, marketing and general management at Procter & Gamble both domestically and abroad. Jeff’s P&G experience spans six different product sectors including consumer packaged goods, pharmaceuticals and beauty businesses in five countries in North America and Europe (USA, Canada, Germany, Czech Republic and Slovakia).

The broad and deep expertise he developed—from opening new markets in Eastern Europe in the early 90s to building a global business in the pharmaceutical industry in three countries to leading the integration of the international Wella company into P&G creating a new global Professional Hair company in the beauty sector—will guide Orabrush to global leadership in the tongue cleaning category in the oral hygiene marketplace.

In addition to his active business leadership, Jeff is working to influence positive change in industry and education. He serves as a board member of companies in a range of industries: teaching and collaborating with the David Eccles School of Business at the University of Utah to develop innovative hands-on curriculum and programs; and helping develop Ernst & Young’s business advisory practice with top worldwide clients. Jeff’s children enjoy watching YouTube videos with their dad, whom they now consider “cool,” due to the explosion of Orabrush on YouTube and FaceBook. Jeff holds bachelor’s degrees in marketing and German, both from the University of Utah.

Jeffrey Harmon
Chief Marketing Officer

Jeffrey Harmon is the primary architect of the social network marketing strategy that made Orabrush a global online sensation as the world's best tongue brush. Jeffrey’s entrepreneurial roots began early and run deep. As an enterprising fifth grader backed by a supportive family, Jeffrey funded his own private school education by selling Idaho potatoes door-to-door to unsuspecting Utahns. In the process, he seized control of his education and career, which he would never relinquish.

As CMO for Orabrush, Jeffrey brings his considerable powers of persuasion to bear for the company and its stakeholders. His primary expertise includes web-focused architecture, copy writing and wireframing, corporate and direct sales and search engine optimization. While serving as CEO for Orabrush in late 2009 through August 2010, Jeffrey envisioned the Orabrush YouTube campaigns that brought Orabrush more than 30 million views in less than a year. He recruited an all-star management team for Orabrush, including the company’s CEO, COO and CFO. Prior to his Orabrush experience, Jeffrey served as CEO for a retail company, Pixlin Journal Smart; as the social media and marketing manager for FamilyLink; and in a variety of sales and marketing jobs. Jeffrey has pursued a variety of educational opportunities, with a clear bias toward useful knowledge rather than theoretical strategies. Beginning in high school, he began to take college coursework at the College of Southern Idaho at night, then continued to pursue business coursework at LDS Business College and most recently earned a business degree in marketing at Brigham Young University. He also earned a degree in international business at Brazil’s prestigious Fundação Getulio Vargas.

Neal Harmon
Chief Operating Officer

Neal Harmon brings a multi-faceted set of skills and expertise to Orabrush. At the ripe young age of 11, Neal nurtured the vision of a million-dollar dairy business that would support his family and finance his lifelong career. He purchased his first cow with money he earned hoeing beets. Though the seven-figure business never materialized, Neal ultimately built his empire to nine cows before selling to a neighbor – acquiring invaluable perspective and an insatiable taste for entrepreneurship in the process.

Neal is proficient in 10 computer programming languages and is adept in a host of useful applications geared to strategic online growth. He has put his broad expertise to work co-designing and engineering the company’s technical social media marketing strategy, optimizing the campaign for profitability. Neal also launched the Orabrush e-commerce platform; wrote the company’s business plan and led a growth capital financing round; led the creation of the Orabrush advisory team; and helped establish the company’s sales presence in the UK, Japan and other regions in Asia. Prior to his Orabrush adventure, Neal developed a trucking logistics dashboard that connects shippers and private fleets; built and enhanced multiple commercial storefront websites; and launched two successful collaborations with his brother Jeffrey - the Status King Facebook sales platform and MemoryPress, a patent-pending collaborative online publishing system. Neal has received two degrees, both from Brigham Young University: a bachelor’s cum laude and a master’s in instructional psychology and technology.

Scott Wright
Chief Financial Officer

As Orabrush’s CFO, Scott Wright deploys his substantial arsenal of expertise in all aspects of finance and accounting. Scott’s specialties range from broad-based accounting and auditing to financial and operations management, investment and funding; mergers & acquisitions; and the recruitment, training and management of accounting/finance staff. His experience includes service as CFO of Hansen Information Technologies, a mid-sized software application company; vice president of finance for the computer software company Infor Global Solutions, where he led the integration of newly acquired companies and the development of a new business model; audit manager for Ernst & Young; and senior auditor for KPMG. Scott obtained his bachelor’s and master’s degrees in accounting from Brigham Young University. He is also a CPA.